Learning Goal: I’m working on a management writing question and need an explanat
Learning Goal: I'm working on a management writing question and need an explanation and answer to help me learn. Learning activity of the semester pertains to Chapter 16- “Sports Consumer Behavior.” Among other things the chapter discusses spectator motivations for watching sports. You will attend a sporting event, any sporting event and informally interview at least 5 people sitting around you. Ask them why they chose to attend this particular event? Is it their favorite sport or favorite team? Do they have a personal connection to the team, such as a friend or family member on the team? Be sure to gather basic demographic information about each interviewee (age, gender etc.) and make a list of their responses. You will then write a page a two page paper that answers the following three questions? Why did the people you interviewed attended the sporting event? Why is it important for a sports organization to understand their consumers motivations for watching sports? How would that particular sports organization develop marketing strategies to entice consumers who have similar spectator motivations as the people you interviewed? Be sure to include the list of spectator motivations from the people you interviewed on the last page of your learning activity. -Learning Activity #3 Due 12/10 by 11:59pm. Requirements: two pages   |   .doc file

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